Re: AUGD: Name change
Re: AUGD: Name change
- Subject: Re: AUGD: Name change
- From: email@hidden
- Date: Tue, 14 Aug 2007 06:18:22 EDT
Does anyone remember when Exxon was born? I remember everyone asking, "What kind of a word is that?" Well, its made up.
HomeMovie may well describe what it does, but the argument for who owns the name (copyright), or concept (patent) would be in the courts for years.
Just ask Kimberly-Clark on who uses Kleenex... How about any fold out "Murphy" bed... Or trash "Dumpsters"...
The medium is the message and marketing is the way to control this message. iMovie is a brand name with high recognition as a quality FREE Apple product that works.
I vote we keep the name and let 'em save the money to create other FREE software for Macs. Heck, maybe even update iWork and add it to the FREE iLife package.
My 2ยข.
Gary Kampel
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