Re: [Fed-Talk] Re: Apple Xserve advertising
Re: [Fed-Talk] Re: Apple Xserve advertising
- Subject: Re: [Fed-Talk] Re: Apple Xserve advertising
- From: Michael Pike <email@hidden>
- Date: Sun, 19 Sep 2004 12:33:43 -0600
Yes, I agree, the photos are very important! Most notibly, when I am deploying X-SERVEs to the different parts of our agency, the first thing people say when they hear 3.5TB of space and dual 64 bit processors is, "where are we going to fit something like that???"
I whip out the XSERVE pictures and let them notice that with bot the XRAID and the XSERVE it takes less room than half of a Dell PowerEdge 6400.
Of course, at that point, they rant and rave on how "Apple has always been ahead of the game!". Now if they would just act on it a little easier. :)
A good story on apple in the enterprise is now online at sdtimes (Software Development Times).
they interviewed me and a few others - check it out at:
http://www.sdtimes.com - at the bottom, it's a "special report".
I think Apple really is the second "linux type" revolution on the server market.
Mike
On Sunday, September 19, 2004, at 11:26AM, William Cerniuk <email@hidden> wrote:
>Excellent. Keeps the slick boxes in the light so people are thinking
>about them and terrific industrial design.
>
>Providing photos of Apple hardware in main stream publications gives
>people the visual imprint. Apple is known for its industrial design.
>While superficial, a good looking car sells faster than an ugly ones.
>That tendency is strong in servers/IT but is there and effects
>mind-share. I have never heard someone say 'cool looking dell box' but
>have heard 'ugly dell box' on many occasions.
>
>We bring VIPs on tours of the CTO server room and frequently hear them
>comment on how high tech (high speed if a pilot is talking) our Army
>Home Page systems (Xserves, Xraid) look especially in contrast to the
>boxes around it.
>
>Building a stock portfolio of mind-shares.
>
>Respectfully,
>Wm. Cerniuk
>
>Wm. Cerniuk
>Army CIO/G6/NETCOM/CTO
>Technical Manager, Army Homepage
>voice/fax : 877.529.5730
>email : email@hidden
>
>On 14 Sep 2004, at 12:01 PM, Dave Hale wrote:
>
>> For those of you wondering when Apple would start telling the federal
>> enterprise market about our enterprise products check out the great
>> inside front cover ads in these magazines :-)
>>
>> XServe/IT
>> Computer World on sale Sept 13
>> Federal Computer Week on sale Sept 13
>> Government Computer News on sale Sept 13
>> Information Week on sale Sept 13
>>
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