Can someone explain what Apple is trying to tell it's customer with respect to display calibraiton here? ---- http://www.apple.com/imac/design/ Individually calibrated for true-to-life color. None of these innovations would matter much if the iMac display didn’t deliver vivid, true-to-life color. Which is why we put every display through an exacting color-calibration process using state-of-the-art spectroradiometers. This equipment is tuned to meet color standards recognized around the world for precision and accuracy. ---- Aside from the marketing hype starting with calibrated for true-to-life color, what are they calibrating for, and what color standards recognized around the world for precision and accuracy are they talking about? Andrew Rodney http://www.digitaldog.net/