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Re: Xcode...
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Re: Xcode...


  • Subject: Re: Xcode...
  • From: Brent Gulanowski <email@hidden>
  • Date: Tue, 24 Jun 2003 11:26:38 -0400

On Tuesday, June 24, 2003, at 03:13 AM, Greg Weston wrote:

On Tuesday, June 24, 2003, at 01:00 AM, Wade Tregaskis wrote:

That's an interesting thought - who exactly are they trying to market
the tools at? They've got Xcode up on the Panther page, alongside all
the other new things. Perhaps they're just trying to flatter us
developers.. but then again the page is written in market-speak, and is
somewhat patronizing for a seasoned developer. Makes you wonder if
Apple are contemplating a push towards end-user development (e.g.
AppleScript).

I think it's more likely that this is a softball thrown to the mainstream press. It's simplified and broad to reduce the odds that when I pick up my paper Thursday it's just flat-out wrong.

How about student developers who have been pre-marketed by Microsoft at hundreds of campuses around the world? Apple still can't afford the same presence, but they have to look like they have some up-to-date technology and that they are a serious platform for new developers to take an interest in. We students give them shit all the time because they don't do enough to promote themselves as a viable platform to non-Mac developers and especially non-Mac using students.

The entire G5 promotional material has taken on a cooler, hipper and more technically sophisticated look and tone -- because they are losing the kids and they have to win them back or they are screwed for the long term.

When you old guys retire, who is going to take your places?

Brent Gulanowski
--
Mac game development news and discussion
http://www.idevgames.com
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  • Follow-Ups:
    • Re: Xcode...
      • From: zauhar <email@hidden>
    • Re: Xcode...
      • From: Andy Lee <email@hidden>
References: 
 >Re: Xcode... (From: Greg Weston <email@hidden>)

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