Re: generic CMYK
Re: generic CMYK
- Subject: Re: generic CMYK
- From: "Pylant, Brian" <email@hidden>
- Date: Wed, 14 Apr 2010 10:44:08 -0400
- Acceptlanguage: en-US
- Thread-topic: generic CMYK
> If a printing company does not ask their client for RGB files, then they
> certainly are not color experts.
IMO that is a very broad generalization that is not entirely true in the
real world. In a perfect scenario the customer would not only have a firm
grasp of color management and print production, but also have the proper
equipment, environment and skills to softproof their RGB files in the CMYK
space they would eventually be converted to, ensuring a predictable result.*
However... I can't speak for your customers but I can say that the majority
of mine do not fit that description. If we were to ask for RGB files we
would get a litany of complaints about how much the color changed when we
converted to CMYK. Just like we do now, when folks send us RGB despite our
recommendation for CMYK.
* From a designers' perspective I'm still not entirely sure of the benefits
of sending RGB to a printer if you know the CMYK space they are working in.
If they're going to end up converting to the same CMYK you would convert to,
then what does it matter who does the conversion? How is sending them an RGB
file superior, or otherwise in the domain of "color experts"?
If anything, I'd think quite the opposite especially if the design does have
a good understanding of print production -- not only can they convert to the
correct CMYK color space, but then also make post-conversion adjustments
specifically tailored to reduce the likelihood of certain press results. One
example would be full-color neutral images; if converted to the same CMYK as
the rest of the document, with no further adjustments the CMY channels will
almost certainly be too strong, increasing the chances of a color cast when
printed. No way I'd send such an image to anyone as RGB.
I think there's room for both points of view (supply RGB vs supply CMYK),
neither one is superior or more "expert" than the other. As with most
things, there are no absolutes and it depends greatly on the specific
situation (the skill and experience of the designer, communication with the
printer, etc.)
Brian
PS. I find that most people who proclaim themselves to be experts rarely
are.
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