Re: Silly question department, Display Media White Point
Re: Silly question department, Display Media White Point
- Subject: Re: Silly question department, Display Media White Point
- From: Andrew Rodney <email@hidden>
- Date: Wed, 25 Feb 2015 14:38:35 -0700
> On Feb 25, 2015, at 2:02 PM, John Lund <email@hidden> wrote:
>
> This *is* the issue, at least to the extent that it means everyone will reduce the color & tonal range in their files to "SWOP".
You keep saying this and it makes no sense. Again, SWOP is a type of press not a specific press condition. No more than writing:
"This *is* the issue, at least to the extent that it means everyone will reduce the color & tonal range in their files to "RGB".
Which RGB?
The CMYK numbers are either ideal for the output conditions or they are not. Using SWOP in a sentence tells us nothing about the color space other than it's CMYK. It tells us we are printing to a Web press. Nothing more.
There are literally hundreds of flavors of SWOP as there are hundreds of ways one can alter the press, paper, ink, etc to produce a differing result. SWOPV2 is a specific flavor or recipe of CMYK, based on a specific press condition.
Andrew Rodney
http://www.digitaldog.net/
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