Re: Coca Cola red?
Re: Coca Cola red?
- Subject: Re: Coca Cola red?
- From: Jon Meyer <email@hidden>
- Date: Sat, 13 Aug 2016 21:41:21 -0400
I just learned from a top guy with Coke, that they specify none of the Pantones or CMYK recipes any longer. They use a proprietary Lab value. Because service providers must be cleared first, that custom value is not available to the general market.
Jon
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> On Aug 12, 2016, at 1:30 PM, Randy Norian <email@hidden> wrote:
>
> Good Afternoon!
>
> I have the opportunity to do some work with a local Coca Cola distributor- so I asked for their red color definition. I’m keen to dial in the printers that will be doing their work for the most accurate reproduction of their corporate color.
>
> They gave me the red color definition in cmyk (4,100,95,0) , RGB (177, 0 25) , and hex (F40000) , with “no Pantone equivalent”
>
> With the absence of any Lab data, my thought is to just assume a CMYK source of GRACoL and derive Lab numbers from there - but surely, someone has prior experience with Coca Cola- have any of you worked with an official Lab definition of Coke red?
>
> Many thanks-
>
> Randy N
>
>
>
>
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