RE: I reserve the right to pronounce "X" as "Ex"
RE: I reserve the right to pronounce "X" as "Ex"
- Subject: RE: I reserve the right to pronounce "X" as "Ex"
- From: "Bourque, Jason" <email@hidden>
- Date: Wed, 14 Mar 2001 15:31:04 -0500
Didn't they name it X because an OS already existed with the name OS 10?
Jason Bourque
AppleScript Developer
MFS Investment Management
617-954-5312
>
----------
>
From: Michael Turner
>
Sent: Wednesday, March 14, 2001 1:01 PM
>
To: John W Baxter; email@hidden
>
Subject: Re: I reserve the right to pronounce "X" as "Ex"
>
>
John,
>
>
> * the trainable amongst us, that is
>
>
I don't think I have ever been amongst that group. :-)
>
>
But seriously, I think Apple is missing an excellent marketing
>
opportunity.
>
By saying "Ex" instead of "ten" Apple would step away from old boring
>
counting, suggesting that this increment is really something radical,
>
something new and exciting. (Ok, _Im_ excited) It would move the marketing
>
of the OS from a 'version number' concept to something more of the idea
>
behind the names of car brands and models. Would a Nissan 300ZX sell as
>
well
>
if pronounced "blah ten"? And to avoid the year-version plague "2001"
>
would
>
be a stroke of genius, too. With that, Apple can say "We're not like
>
them!"
>
I would urge Apple to do so.
>
>
-Michael
>
_______________________________________________
>
applescript-users mailing list
>
email@hidden
>
http://www.lists.apple.com/mailman/listinfo/applescript-users