Re: Apple Mail Box Fee
Re: Apple Mail Box Fee
- Subject: Re: Apple Mail Box Fee
- From: "lorin.evans" <email@hidden>
- Date: Sun, 9 Feb 2003 23:52:06 -0500
Well ApplePete,
The "blue box affair" has little to do with the contents of the box, the
number of times it is issued, or any of the other stuff you proffered in
your message.
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The fact is that even Apple's vendors pay for POP as listed on
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Apple Sales Web (yes - those flyers you waste . . . . .
That's not the story or the issue here.
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And the fact is that while MUG's and MUG members keep
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shouting out what they do for Apple . . . vendors are the
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people selling the machines.
That is correct. Vendors do something quite quantifiable: they sell
machines. User groups, some of them anyway, do something quite
unquantifiable; they fill in an important gap before the sale and long
after the check is cashed.
One way to look at it is that what a UG does is for its benefit [gain
members]. Therefore, they should stop grousing and be grateful that Apple
is still around selling computers so as to create potential members for
the group to recruit.
The other side of it is that UGs fill a serious void in support for the
Mac platform that Apple's penurious manner does make it possible for a
local dealer or even Apple's stores to provide. Quantifying that value
is a toughie.
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The point is, yet once again, people are griping because
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they feel entitled.
You are welcome to try and make that case; you don't here.
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So be honest - how many of you just want it because you can have
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it as opposed to really using it?
Now that is a good question. But I am afraid that is not what gives this
story traction.
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Let's see - if you paid $10.00/mailbox for 12 months
Oops, the box is issued quarterly.
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Factor in that you will probably get copies of stuff like
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iLife ($49), maybe Keynote ($99) and the MW keynote speeches. . .
None of us have a clue as to what will be in future boxes. Besides, that
and all the rest of your conjecture is not the story here.
The 'blue box affair' has turned into a window, ApplePete. It is window
that allows each of the readers here to view, from their experiences, the
relationship between Apple and their user group.
For those who believe there is one, this is seen as another slight. It
was probably not intentional. Few understand, as does Jonas, how the box
came to be available to user groups in the first place. But, no one
helped them understand the background that resulted in a fee per box.
You would make a much stronger case if you told us that the alphabet soup
folks, who pay big $$$ to Apple for the privilege of using those letters
after their name, now also have to pay for that box.
It would be a big help if you would encourage someone at Apple to
announce the contents sufficiently in advance so as to enable a user
group to get its act together and decide whether to spend its hard earned
dollars on one. Knowing the cutoff date for orders would also help.
As for those who look at their membership roster and don't see corporate
Apple as a dues paying member, and others who might offer that their
expectations reflect current realities, fee or no-fee is pretty much a
non-story.
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