Re: How does your MUG get the word out to find new members?
Re: How does your MUG get the word out to find new members?
- Subject: Re: How does your MUG get the word out to find new members?
- From: Jim Foster <email@hidden>
- Date: Wed, 23 Mar 2005 08:56:45 -0500
On 22-Mar-05, at 5:56 PM, Macbeth wrote:
Would you mind sharing how your group publicizes it's offerings?
Our club I think does much the same things as others, namely:
- we sent out a 'press release' each month to a number of local print
media who offer to run free community event listings. We don't always
get picked up, but we have certainly found that the likelihood of being
picked up and printed increases with the degree to which we are
consistent in always getting some kind of monthly press release out.
- we have one email list which consists of all our club members, to
which we send out an email notice about upcoming events, BUT we also
maintain a second email list which we call of PR list. These are people
who are NOT members but who for various reasons have gotten added to
the notification list. Some are people who have expressed a desire to
be notified of meetings. Others are local people who have come to one
of our meetings as a speaker. Some of them are past members. The
messages we send out to the two different lists are 95% the same but
they are worded slightly differently. For example, we hold a MacHep
Session one hour prior to our main meeting, and that MacHelp Session is
intended to be for members only. So we delete any reference to that
meeting in our PR list emails.
- we deliver one page notice board flyers to a local community college
and have several contacts who get them posted up around the facility.
- we have a PR person on our Executive who is always trying new ideas.
Without having a designated person with this responsibility, nothing
ever really seems to get done. Our Executive has done interesting
things like wading into the lunchroom at the college to interview the
young folks about their interest (or lack thereof) in our User Group!
- both the PC and Mac User Groups meet in the same facility, a church,
so we leave notices there that anyone coming to the Church can see.
- both clubs cross-advertise the other club in our monlhly newsletters,
at least with enough info like web site URL to allow people to
investigate what is happening at the other club's upcoming m8FoFngs.
Hope this helps.
Jim Foster
President
Macintosh Users East [MaUsE]
http://www.mause.ca
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