Commercial Printers and Color Management
Commercial Printers and Color Management
- Subject: Commercial Printers and Color Management
- From: Rich Apollo <email@hidden>
- Date: Mon, 06 Oct 2003 09:32:13 -0500
Okay, Gang,
Now from the Printers' side of things-
I've said this before: You vote with your wallet. If you feel that color
management is important, then patronize printers that have color
management in place.
That's item number 1.
Number 2: Of course a printer's proofs are optimized to match their
presses. That's just common sense. A cookie cutter approach to printing
would make the print buyers' jobs a lot easier, wouldn't it? They could
just go with the cheapest printer and still sleep at night. But, every
printer is doing what they can to avoid the bidding war - to distinguish
themselves in the marketplace. It is unreasonable to expect all
printers to be identical. If you're competing on price alone, that's
bad. Quality varies from shop to shop. If you find a printer that
executes your work in a fashion that you like, for a fair price, in a
timely manor - then stick with that printer.
Anybody out there buying printing based on anything but price,
kickbacks, or who took me to lunch recently?!
--
Rich Apollo
Priority Litho
314-344-1144
email@hidden
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