Re: BEST v5
Re: BEST v5
- Subject: Re: BEST v5
- From: Henrik Holmegaard <email@hidden>
- Date: Mon, 13 Oct 2003 11:10:14 +0200
On Monday, Oct 13, 2003, at 00:00 Europe/Copenhagen, bruce fraser wrote:
A great deal of photography will never go anywhere near a prepress
workflow. That doesn't obviate the need for color management, but it
does obviate the need for Postscript.
I am not questioning the concept that photographers may sometimes think
of their business as the production of loose images. I am questioning
the concept that photographers should always think of their business as
the production of loose images.
At each stage in the evolution of device independence, it is necessary
to pick the right fight. In the first stage, the fight to pick was with
the concept that rendering intent settings were beyond the scope of the
photographer ('don't scare the photographer with rendering intents').
The right approach was to develop verbal and visual rendering intent
overviews.
In the second stage, the fight to pick was with the concept that
profiles for default printing conditions were beyond the scope of the
photographer ('don't scare the photographer with CMYK'). The right
approach was to press for default printing conditions embodied in
freeware ICC CMYK profiles so that photographers would be able to stay
in RGB without converting to CMYK off the bat.
In the third stage, the fight to pick is with the concept that the
paradigm business model for the photographer is one that does not
include PDF ('don't scare the photographer with the full scope of the
Adobe Imaging Model'). And that the business model for the graphic
designer is to exclude color management alltogether in favour of using
her software as a glorified wordprocessor.
PDF's are still built from native files/ PDF/X is a great convenience
to the print manufacturer, because it shoves all responsibility for
everything except putting ink on paper back up the production chain.
Right, all stages between the image designer and the page designer on
the one hand and the press operator on the other are being eliminated.
Consequently, if the photographer wants to get paid properly in this
situation, then she is safest if she is able to be an informed
participant in the workflow.
Thanks,
Henrik
(ColorSync was designed for any rendering pipeline, but how many
wedding photographers with raster printers buy into color management
beyond a monitor colorimeter? For fine print photographers there is a
business synergy with offset printing and an interest in color
separation, among other things. I don't care which RIP the
photographer, graphic designer and press operator are using, as long as
it supports the minimum rendering constructs defined in the standards.
And does so in an intelligible user interface which applies terminology
which agrees with the Adobe (and GretagMacbeth -:)) interpretation of
the ICC Specification.)
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| | >Re: BEST v5 (From: bruce fraser <email@hidden>) |