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RE: Adobe prices [was Rendering the Print]
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RE: Adobe prices [was Rendering the Print]


  • Subject: RE: Adobe prices [was Rendering the Print]
  • From: "Tim Vitale" <email@hidden>
  • Date: Mon, 9 Jul 2007 14:49:26 -0700
  • Importance: Normal

I had no idea this tread would have such legs, or I would have spoken up sooner.  I lived
a year in Scotland, about ten years ago, 1995-6.  I would routinely notice that whatever
we paid in Dollars, they (and I) paid in Pounds.  Never could find an answer, even though
I asked many folks.  Music CDs in the states ran about $15 and they were £15 (pounds) in
Glasgow; the exchange rate was about 1.5-1.6, $ for £ at the time.  The same went for
electronic components, tools and hardware; I think food may have been less expensive.  I
came away thinking they got far 30-50% less for their labors and paid far more for their
goods; and there is a 15% VAT was on top of that.

The approximate $150 for a standard US, CS-upgrade, is about the same in pounds, £146/163.
I guess it's that high because they can get it.


Tim Vitale
Paper, Photographs &
Electronic Media Conservator
Film Migration to Digital Format
Digital Imaging & Facsimiles
Preservation & Imaging Consulting
Preservation Associates
1500 Park Avenue
Suite 132
Emeryville, CA 94608

510-594-8277
510-594-8799 fax
email@hidden <http://briefcase.yahoo.com/email@hidden>
[use of the above URL may require a "Yahoo! ID" to download files]



> -----Original Message-----
> From: colorsync-users-bounces+tjvitale=email@hidden
[mailto:colorsync-users-
> bounces+tjvitale=email@hidden] On Behalf Of Bob Frost
> Sent: Sunday, July 08, 2007 2:47 AM
> To: email@hidden
> Subject: Re: Adobe prices [was Rendering the Print]
>
> Richard et al.,
>
> I think you are still missing or ignoring my point about retailer profits.
>
> My upgrade from CS to CS2 in April 2005, cost me £146. To upgrade now from
> CS2 to CS3 would cost me £163, an increase of £17 over two years (11.6%) and
> inflation accounts for about half of that increase. So the cost of CS3 in
> the UK has not doubled - its more or less the same as it was two years ago.
>
> What has happened is that due to the vagaries of the international exchange
> rate, Americans are now earning half as much and paying half as much (in UK
> terms), as they were when the dollar/pound ratio was 1/1.
>
> If, because of this change in the exchange rate, Adobe were to reduce the
> price of CS3 in the UK, software retailers in the UK would suffer a loss in
> income. Since software retailers and Adobe staff in the UK are hardly likely
> to welcome a drop in income, keeping the prices in the UK roughly constant
> through the always-varying exchange-rate differences, seems a more sensible
> long-term solution. After all, we wouldn't like it if the prices suddenly
> went up because the £ dropped. International companies have to strive to
> avoid constant price changes in their various markets because of
> exchange-rate shifts. They have to budget over the long-term, and "what you
> gain on the swings, you lose on the roundabouts".
>
> Just my one pence worth!
>
> Bob Frost.
>

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