Re: Marketing WO
Re: Marketing WO
- Subject: Re: Marketing WO
- From: email@hidden
- Date: Sun, 13 Aug 2006 08:15:51 -0700
On Aug 13, 2006, at 5:16 AM, Ken Anderson wrote:
Ah - you've hit the nail right on the head. WebObjects is no
longer a product, it is a development tool. Do you ever see ads
for CoreData or CoreImage?
Yes, and that was kind of my point - they never do ads for Xcode
either, but they do make sure that developers are aware when there is
news, through press releases, articles, etc.
There is a lot the community can do to promote WO ourselves, and we
should be doing those things. Heck, we can even write our own press
releases when there are new WO releases; I've never done it but I've
heard there's a way to get them out "on the wire" that anyone can
use. But I think there are some basic things we can, and should, ask
Apple to do. PR from Apple is going to attract a lot more attention,
at least initially, than PR from a bunch of anonymous developers, and
only Apple can provide meaningful white papers on the projects they
have built, to give just two examples.
We sure shouldn't waste any time waiting for Apple to do these
things, but I say it doesn't hurt to ask.
janine
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