.mac bandwidth
.mac bandwidth
- Subject: .mac bandwidth
- From: Randolph Marshall <email@hidden>
- Date: Sun, 22 Sep 2002 14:34:44 -0400
On 9/21/02 8:48 PM, Johan Yokay wrote:
>
You have to remember, they will no longer have the bandwidth and other
>
expenses they had with the free users. Plus, they don't need to recover all
>
of the costs of their initial investment since it was used as a marketing
>
expense and possibly included in hardware costs to sell more machines.
Actually, I recently engaged in a conversation with a knowledgeable
webmaster who shared that bandwidth is not an issue. When you are a large
company, you do not buy bandwidth, you buy a full time always on connection
to the internet that will transfer a specific amount of data (say a meg a
second) to the internet and up to a specific burst mode of data (like up to
ten megs a second on burst).
He related to me that ISPs do not pay for the amount of data transferred,
just the connection to the internet (much the same way that all of use on
dial up or even Cable Modems do).
So unless we can actually determine as fact that Apple does pay for
bandwidth which would make them unique among entities on the internet then,
this fuss about bandwidth charges is actually a fallacy. It did not matter
how many .mac accounts existed, nor did it matter how busy each individual
was.
The reality is that this was seen as an opportunity to try to create
additional revenue for an already existing infrastructure.
And on recouping the investment, somewhere along the line an investment in
every product must be recouped either through writing it off on taxes as a
business loss or generating profit to replace what has been spent.
One last thing:
NO ONE is going to buy a Mac based on the .mac thing. .mac will not sell
hardware because it can not even sell itself at the moment.
My best,
Randy Marshall
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