Re: BEST v5
Re: BEST v5
- Subject: Re: BEST v5
- From: Henrik Holmegaard <email@hidden>
- Date: Sun, 12 Oct 2003 23:18:13 +0200
On Sunday, Oct 12, 2003, at 20:26 Europe/Copenhagen, bruce fraser wrote:
For those many photographers for whom the loose image IS the page, a
PDF/Postscript workflow is very counterproductive. It's slower, more
complicated, and it introduces many uncertainties in the handling of
resolution, color and tone. If you need Postscript, you need
Postscript. If you simply want to render photographic imagery as well
as the device will permit, Postscript is a hindrance, not a help.
One does not publish loose images except on the web where they can't be
color managed. Loose images are placed in a page which is then
published as color managed. If the photographer is unable to receive a
PDF from the graphic designer and / or the press operator in order to
take part in the publishing process, but believes her job is done when
she has uploaded her TIFF images, then to be sure she may be able to
take part in some projects, but increasingly she will cut herself off
from work in which she cannot take part.
The photographer is compelled to create content afresh. If she does
not, she cannot charge for her content. She is also forced to invest in
hardware to the tune of thousands and thousands of dollars in order to
set up her studio. Therefore, the photographer has been singled out by
color management marketing strategies, because she is the most likely
to see the benefits of a late binding workflow for running her
business, and because she is accustomed to high levels of investment.
Before the digital darkroom, the photographer's product was the chrome.
If the scan did not match the chrome, the viewable graphic was the
bottom line. In the days after the digital darkroom, the photographer's
product is the edited image which she has created on her monitor. And
in the days after PDF has replaced native file interchange, if she
tries to sell the new viewable graphic, that is, the device data with
its CIE reference created on the monitor, the way she sold the old
viewable graphic which was a chrome, she will cut herself out of the
workflow.
This is not a color problem but a business problem, to answer Clemens.
Thanks,
Henrik
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| | >Re: BEST v5 (From: bruce fraser <email@hidden>) |